"Before attempting to create something new , it is vital to have a good appreciation of everything that already exists in this field." – Mikhail Kalashnikov.
Behaviours reflect individual cultural motivations - revealing our needs, desires and ambitions. In order to create micro behavioural changes for large companies, Orchard uncover the cultural motivations that determine employee behaviour.
Many small dots came to represent the individual employees, and the animation of small changes in this grid becomes the symbol of the small behaviour changes that can change the whole picture.
Mensclothing and accessory retailer Pede & Stoffer asked me to help them rebuild the brand and their 10 years old store located in Klosterstræde, Copenhagen Denmark.
The potential of physical strength and mental power make us embrace the human body in a sophisticated visual collection of sportswear, gear and motivation. Style and action united. Professional blog by Ida Gry.
VIA University College is Denmark's largest university with over 18,000 students spread across most of Jutland. The institution got a strong brand story, a library of icons that appeals the to individual student and lecturer and a wide range of publication templates.
The identity and the Student Guide publication was both shortlisted for a Creative Circle Award in 2014.
"The individuality of the human being is connected to the small deviations and flaws that makes us different than the ordinary, and to be unique we have to contain some kind of imperfection."
Elementary school of the future is a foundation of scientists funded to research and improve the Danish elementary school. The vision is to build public schools around 5 learning environments, each consisting of four workshops, designed and developed in collaboration between private companies, researchers, artists, innovators, teachers and others. The 5 modules should be flexible physically and figuratively, and the modular structure of the education system became the visual resource for the logo type and identity for School of Future, in Danish Fremtidens Skole.
Client Public Schools of Future Foundation
Agency 1508 A/S